After reading a comment elsewhere concerning the Airfix Tarzan Set I had some thoughts....
Sometimes the "state of the art" stuff bugs me. Ok, it can be highly accurate, going to the Level of having fingernails on the bod Hands or every rivet and bolt portrayed on a tank but, IMHO, I think it can be offputting for People, especially younger ones. They see wonderfully detailed stuff painted by highly gifted People and it wouldn´t suprise me if they thought "how can I possibly ever achieve that?" and shut down, never getting the Chance to actually discover that they may have some skill which they can develope into a "Talent"
I´m not against such hyper realistic stuff, I paint enough "high end" historical bods but painting the older less accurate ones , which were after all meant as toys made in more innocent times, I find more fun and more Relaxing.
Maybe, if sets of bods that relied more on the fun aspect, series based stuff..say like X-men, Batman...or better still,DR Who!!! and relying less on historical or anatomical accuracy but developing a range (the Airfix ACW, Wild west sets for example), maybe it would attract a larger younger audience..and I´d love a set of DR Who and associated characters done in the style of the earlier Airfix sets. Imagine..cheapish, simple to build and paint Daleks in 1/72nd!!!! If only it were to be ..sigh!